HSBC – cool (or should that be hot) environmental/ CSR efforts

I am really impressed with HSBC’s efforts to reduce its impact on the environment by using the heat from its datacentre to heat a swimming pool.  This is a clear example of how a company can begin to offset its carbon footprint by merely looking at its current business operations.  This is what corporate citizenship [...]

People now communicate differently, yet companies still seem reluctant to embrace new communications technologies

We have been empowered with a plethora of technologies that close the gap between employees, irrespective of geographical location.
Why then is there still such resistance from companies to embracing these new communications platforms (instant messaging, Twitter, and Skype etc)? After all it would even cut their telephone bill!
I believe it comes down to the need [...]